Choose your level
Start where you are.
The tiers don't gate features — they meter capacity. Request volume, throughput, and global reach step up as you climb, while the platform underneath stays the same. Pick the level that fits today, and move the moment you outgrow it.
Subscription tiers
Three plans, one platform.
Each tier unlocks more of the platform's depth — throughput, governance, and global scale — without changing what's underneath. Start small, scale into the rest as it earns its place.
Starter
Ship your first wins, fast.
A complete CMS plus a capped slice of AI for teams just landing on a modern platform — enough to launch structured content and your first experiments without locking yourself in.
- OptiTech CMS — visual builder & headless API
- Up to 10 editors and 3 environments
- OptiTech AI content generation (capped)
- Basic experimentation & reporting
- SOC 2 Type II · email support
Growth
Scale every week, not every quarter.
The full platform, unlocked for teams running content and experimentation as a daily habit. Built for multi-team programs that need throughput, governance, and global reach.
- Everything in Starter, plus unlimited editors & environments
- Full OptiTech AI — generation, optimization, prediction
- Always-on experimentation with auto-promote
- Approval workflows, audit trails, granular roles
- Up to 10 locales · SAML / SCIM SSO
- Priority support · 4-hour response
Enterprise
Built for the largest programs.
Every part of the platform, configured for global, multi-brand, regulated organizations — including Personalization, custom AI guardrails, and dedicated support.
- Everything in Growth, plus unlimited locales
- OptiTech Personalization included
- Multi-brand & multi-region tenancy
- Bring-your-own AI model & custom guardrails
- Data residency · custom DPA / BAA · dedicated VPC
- Named CSM & solution architect · 24/7 support
Add-ons
Layer in what your team needs next.
Personalization
1:1 experiences, on every channel.
Turn anonymous traffic into relevant experiences with real-time audiences, targeting, and always-on experimentation — included on Enterprise, attachable to Starter and Growth.
- Real-time audience segments and unified profiles
- No-code targeting rules & multivariate testing
- AI-driven content and offer recommendations
- Consent-aware delivery & regional data residency
The ROI
What our customers see in their first year.
- 3.4x
Faster time-to-publish
vs. their previous CMS, measured 90 days after launch.
- 41%
Average conversion lift
after 12 months of CMS + AI + Personalization running together.
- 6
Months to payback
median ROI break-even across Growth and Enterprise customers.
Case studies
Real teams. Real lift.
Retail & commerce
+38% checkout conversion in 6 months
Meridian Outfitters consolidated four content tools into OptiTech, then layered AI generation across 12 markets — shipping a personalized homepage per audience without adding headcount.
Fintech
5.2× more experiments shipped per quarter
Northbridge Capital moved its content + experimentation program from quarterly campaigns to a weekly cadence, with compliance-grade approvals built into every workflow.
Media & publishing
+62% subscriber retention year over year
Larkspur Media used OptiTech AI + Personalization to recommend the right next article in real time, and surfaced the right call-to-subscribe based on behavior — without any engineering bottleneck.
FAQ
Questions about OptiTech Pricing?
OptiTech uses a consumption-based pricing model across three distinct tiers. This allows your team to start with current needs and scale usage as your results compound over time.
The Starter plan includes the core OptiTech CMS with a visual builder and headless API. It supports up to 10 editors, 3 environments, and basic experimentation alongside capped AI content generation.
The Growth plan unlocks the full platform for daily content and experimentation habits. It adds unlimited editors, always-on experimentation with auto-promote, and advanced governance features like approval workflows and audit trails.
Enterprise is built for global, multi-brand organizations, offering unlimited locales and included Personalization. It also provides custom AI guardrails, dedicated VPC options, and 24/7 named support.
Yes, Personalization can be attached as an add-on to both Starter and Growth plans, while it is included by default in the Enterprise tier. It enables real-time audience segments and AI-driven content recommendations.
AI Agents are specialized tools for content briefs, optimization, translation, and QA. They are governed by your specific brand guardrails and priced based on token usage.
Customers typically see a 3.4x faster time-to-publish and an average conversion lift of 41% within their first year. Most Growth and Enterprise customers reach a payback break-even point in just six months.
Yes, OptiTech offers advanced governance and compliance reporting suitable for regulated industries. Features include multi-stage approval chains and compliance reports for SOC 2, ISO 27001, and HIPAA.